The Truth of Scaling Your Practice

Scaling has become one of those buzzwords we hear often. Uber, Airbnb, and other massive tech companies have made the jargon embedded in the mind of all those in business.

Most think of scaling and chiropractic as having multiple offices. Scaling is indeed needed for multiple locations, but I am here to tell you that many fail to scale their one location. 

The scaling of one office is of vital importance and many who open just one location or multiple fail to scale effectively. I will attempt to guide you into scaling one office so that you can achieve the following benefits of scaling:

● Improved profit margins

● Prevent professional burnout

● Function in your Unique Ability

● Charge what you are worth

● Better patient outcomes

● Enhanced continuity of care for your patients

● Increased valuation of your practice

● Better team members

In this episode, I provide you my insights on how you need to be thinking of scaling your one chiropractic office. We will cover the following topics: 

  • The Benefits of Scaling

  • Your Hourly Collections Capacity

  • 3 remedies to see the ideal number of patients per hour based on your collections per patient.

  • Your practice’s Flywheel

  • What is the key driver of your Flywheel?

  • My practice’s Flywheel

  • Financial Models

  • How to stop doing $20/hour tasks and do $250/hour tasks. “Act Your Wage!”

  • Backward Induction

  • People and Processes for Scaling

  • Playbooks you need for your practice

  • Lastly, we provide you with homework to do for your practice.

    You can get the complete PDF on scaling here: https://bit.ly/csascaling


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About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker. 

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees. 

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others. 

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker. 

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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