Dangers, Opportunity, and Strengths of The Chiropractor

Strategic Coach has a key principle they call The D.O.S. Conversation. D.O.S. stands for Dangers, Opportunities and Strengths. 

In this episode, I discuss how you can address the Dangers your patients face, the opportunities that lie ahead by coming to your office, and the strengths they possess to achieve their health goals.  

The D.O.S. plays well with the StoryBrand idea of External Conflicts, Internal Conflicts, and Philosophical Conflicts. I will discuss how you can combine these two ideas to improve the following: 

  • History and Consultation

  • Report of Findings

  • Patient Communication

  • Welcome Letters to New Patients

  • Messaging on your website

  • Public Speaking

  • Social Media

  • More

My goal is for you to get very clear on each of your patient’s Dangers, Opportunities, and Strengths and make sure you listen and address these with your patients. 


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About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker. 

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees. 

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others. 

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker. 

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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