How Content Marketing, SEO, and Social Media Work Together

Many chiropractors don’t fully grasp how Search Engine Optimization can be improved and produce many new patients per month. Think of search as the modern yellow pages and the more prominent you are listed, the newer patients you will receive.  

In this episode with Darcy Sullivan, we discuss how your content marketing strategy and social media marketing work together to improve your SEO.  

We discuss how you can create effective content and which distribution channels will improve your overall search results. 

You must remember that SEO isn’t only for Google but also Bing, YouTube and other social media channels. In my book, I discuss the Total Web Presence and how that is like having storefront signage on Main Street. 

Listen to this week’s episode and start to plan your content marketing and social media marketing with guidance. 

Here are some free resources that supplement this episode:


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About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker. 

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees. 

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others. 

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker. 

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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