How Content Marketing Has Grown Dr. Joe Denke's Practice

Content marketing sucks when nobody cares. When you’re ignored, it’s easy to believe you need to “go viral” and become the latest social media sensation.

But attracting patients with content marketing doesn’t have to be hard. You can create a simple system that consistently brings patients in the door without being a celebrity.

How? In this episode, Dr. Joe Denke stops by. He’s grown his practice with valuable content marketing and has built a “total web presence” that allowed him to hire multiple people and free up his time.

If you hate when your content gets ignored and actually want patients for all your work, listen now!

Show highlights include:

How to use content marketing to multiply your practice in a crisis. (13:23)
The 5-word content marketing strategy that gets better results than most “guru” tactics. (16:14)
Why you don’t have to become a social media star to get more patients. (18:05)
How to get patients without spending a penny on ads. (25:08)
The 5-minute email that gets you more patients than most ads. (30:29)
The exact ad (incl. where to place it) that brought in 4 patients on a $100 ad spend. (32:02)
How to get more referrals without asking for them. (36:11)

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or contact at kevin@moderndeskjockey.com

About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker.

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees.

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others.

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker.

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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