IG Reels Update Show with Gage Winkels, DC

In this episode of Modern Chiropractic Mastery, host Dr. Kevin Christie sits down with Dr. Gage Winkels, an associate chiropractor at Health Fit Chiropractic, to explore the dynamic world of Instagram Reels and its impact on chiropractic marketing.

 

Dr. Christie and Dr. Winkels delve into the landscape of Instagram, highlighting the platform's shift towards emphasizing Reels as a response to TikTok's popularity. They discuss the mechanics, strategies, and tactics essential for creating effective Instagram Reels that can enhance branding and patient engagement. From understanding the nuances between posts, stories, and reels to leveraging trending music and captions, this episode is packed with actionable insights.

 

The conversation also touches on the importance of building a robust social media presence, especially for young chiropractors entering the field. Dr. Winkels shares his journey of taking on marketing responsibilities within the practice and the intrinsic motivation required to succeed in today's digital age. They also discuss the benefits of collaborating with local businesses and influencers to expand reach and credibility.

 

Listeners will gain valuable knowledge on how to track and analyze Instagram metrics, set realistic goals, and maintain consistency in posting. Whether you're new to social media marketing or looking to refine your strategy, this episode offers practical advice to elevate your chiropractic practice's online presence.

LISTEN NOW!!

 

About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker. 

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees. 

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others. 

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker. 

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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