Transformational Clinic Growth with Dr. Brock Martin

After a few years of practice, we sometimes feel that there isn’t much growth left and our practice is probably going to always be at this particular level. 

And the truth is, you are probably right if you continue to think that way and not make the necessary growth strategies to transform your clinic. 

In this episode, I interview Dr. Brock Martin on how he spent 7 years somewhat stuck and now 2 years later has tripled his practice. 

Dr. Martin discusses these key aspects that helped his team transform their practice, community, and patient experience. 

  • Get your mindset right

    • Poverty mindset

    • Serve people and help others

    • Give back

    • We deserve to make a good living/enjoy it

  • Be involved in the community

  • He was the biggest burden to his practice

    • It falls back to the owner, not anyone else

    • Allow the team to delegate and run more of the show

  • Capital expenditure

    • Too many chiropractors are playing small

    • Build capital

    • Investing back into the team (the secret sauce)

  • Learn how to create value

    • Experience for the patient

    • The Disney experience

      • How do we make the patient feel?

    • Chick-Fil-A experience

  • Good business is providing a great experience for the patient

  • Be a GREAT clinician and a GREAT business owner

  • Investing in ourselves

    • Coaching

    • You must commit to spend money to make money

    • Don’t be afraid to charge for the value

If you’d like to reach out to Dr. Brock Martin to pick his brain, you can reach him here: 

 
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About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker. 

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees. 

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others. 

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker. 

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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