Reviving old website content to improve your online rankings

Content marketing sounds like a lot of work: If you follow all the expert advice you’ll be writing blog posts, recording videos, editing graphics and managing social media pages. This could leave you wondering, “Am I a marketing manager or Chiropractor?”

But it doesn’t have to be this way. You can reuse, adapt and revive content you already have to get to the first page of google.

If you’re ready to become your area’s go-to chiropractor without spending all day writing blog posts and video scripts, this episode is for you. Darcy Sullivan will show you exactly how.

Listen now!

Show highlights include:

Why people will love the content no one reads if you revise and republish it. (8:12)
How to reach a completely new target market by changing a few words in your blog post. (17:43)
The biggest reason people abandon you after a single blog post. (25:33)
One overlooked metric that makes Google catapult your site to page 1—or shelf it on page 17. (27:27)
How to make your blog posts more engaging without writing better. (28:40)
The 30-second makeover that turns stale old blog posts into fresh, engaging content. (34:17)

Find out more about the MPI master series sports summit here: https://www.mpicourses.org/masters-series-sports-summit-lumbar-spine-chicago-march-2020

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or contact at kevin@moderndeskjockey.com

About the author, Kevin

Dr. Kevin Christie is a Chiropractic Physician and Certified Ergonomic Assessments Specialist (CEAS II) who dedicates himself to treating his patients’ symptoms and physical dysfunctions, whether it’s a professional athlete, a weekend golfer, or an office worker.

Dr. Christie received his B.S. degree from the Florida State University in Exercise Physiology and was an assistant strength & conditioning coach for FSU athletics. His education and desire for learning continued at Logan College of Chiropractic in St. Louis where he received his Doctor of Chiropractic and Masters In Human Biology degrees.

Dr. Christie is currently the CEO of Health-Fit Corporate Wellness which provides On-Site Chiropractic and Ergonomics for corporations such as Royal Caribbean, ADT Security, Tyco Integrated Systems, World Fuel Services, Strategic Coach, Frito-Lay, and others.

In 2016 he launched The Modern Desk Jockey Podcast, which provides healthy solutions for the desk worker.

Dr. Christie has been the Chiropractic/Sports Medicine Physician for multiple football academies in South Florida. He is currently the Sports Chiropractor for XPE Combine Prep Program in Boca Raton, FL. This role includes treating the college football players during the NFL Combine Prep Program and the NFL Combine in Indianapolis. He also has worked on over 500 NFL, MLB and NHL players for these strength & conditioning companies during their off-season Pro NFL/MLB programs.

In November 2009, Dr. Christie was appointed by Governor Charlie Crist to the Board of Athletic Trainers as the Chiropractic advisor. This appointment is through the year 2017 and will include working with and advising the Board of Athletic Trainers on maintaining and improving the quality of care for Certified Athletic Trainers in the state of Florida.

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